Helping Printers Evolve
What Do the Google Panda and Penguin Updates Mean for Your Website's Rankings?
Posted by Hub Staff on June 04, 2012 under Updates
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SO…WHAT’S NEW:
Trending | Fresh Finds | Make it Work | Tech Savvy
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What Do the Google Panda and Penguin Updates Mean for Your Website’s Rankings?
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For those of you who aren’t tech nerds, you may be unaware of a recent Google update called Penguin. Why is it called Penguin? We’re not sure—we’re assuming it’s to make this somewhat vicious update sound more cuddly. But don’t be fooled by his little tux, he’s not here to make friends. He means business.
If you’re completely lost, don’t give up. We’ve got the full scoop on Penguin, and his predecessor and companion, Panda.
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Why Innovation with Your Blog is Vital—Never Make Lemonade Again, Ever
When life gives you lemons, you make lemonade, right? Wrong. Totally wrong. You make lemon meringue pie, lemon scones or homemade lemon ice cream. You have to innovate on your blog—constantly. When everybody is attempting to be original by zigging, you should zag.
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Even If You’re as Awkward as Urkel, You Can Still Close a Sale
Talkin’ to the ladies, are you more of a James Bond type? Or riding the struggle bus with Urkel? Bad puns are the cheesy pick-up lines of the copywriting world—”you must be tired because you’ve been running through my mind all night.” It’s not wooing us, or your target audience.
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You Don’t Need Manure to Cultivate a More Fertile Company Culture
Whatever you do, don’t let human resources or leadership concerns fall by the wayside in your printing company.
One of your most important HR responsibilities in your printing company is to create a working environment that nurtures leadership and creativity.
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How Print Technology Can Impress Marketers Who Are NEVER Impressed
Inspired direct mail makes use of printing technology that expands your design capabilities. For example, 3D printing technology will help your business create a piece that really takes leads by surprise. And if you’re trying to earn other pro marketers as clients, surprise is crucial.
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