Train to Truly Understand Your Market—And Serve Them
Like an aspiring Olympian, printing companies need to train hard to provide the best service they possibly can. It’s demanding labor, getting into the minds of the people who you’re trying to serve. But you’ve got to commit to the grind if you’re going to succeed as a marketing services provider—and as a printer.
Know your audience, and do the tough behind-the-scenes preparation and market research that sets extraordinary performers apart from the dismissible crowd.
Click below for more tips on how to use market research to understand your target audience.
A 6-Step Content Marketing Research Process [Copyblogger]