Ensure a Good First Impression—And 9 Other Tips to Ensure Strong Content Marketing
A first date is about making a good first impression. If you’re texting during the conversation, talking about ex-girlfriends or ex-boyfriends or whining about that nincompoop at your office, don’t count on getting a second date.
Your blog’s landing page is the first date of the blogging world. It had better make a good first impression, or nobody’s going to be inquiring about a second visit. Avoid clutter, bad color combinations and childish or straight-up ugly designs. We know you have good taste. Let them know.
And check out the article below for 9 more things you should check off before publishing any content marketing.
The 10-Step Content Marketing Checklist [Copyblogger]