Client Rewards—Why You Should Abandon the Monogrammed Coffee Mug
A free tote bag is nice. So is a pen marked with your printing company’s logo. And who doesn’t love a nice koozie? But is that really what customers want as a reward for shopping with you? No. The answer is no.
Physical items are the lowest level of rewards you should be giving out to clients—but it’s the most popular level, since it’s the cheapest. Check out the video below to find out what your customers really want as rewards. (We’ll give you a hint—it’s not a free pen.)
How to Get Customers Using Your Online Rewards | Video [Entrepreneur]