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Inbound Marketing is for Printers
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Inbound Marketing is for Printers

Posted in Sales & Marketing, The Web and Print on May 06, 2013

If you’re reading this, you’re on the web. That means you understand the power of the internet to create and...

Making Printing Landing Pages Convert Customers
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Making Printing Landing Pages Convert Customers

Posted in Sales & Marketing, The Web and Print on May 04, 2013

Sometimes, customers are ready to buy. They don’t need to be qualified. They don’t need to be seduced. They just...

content
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6 Essentials for Effective Content Marketing

Posted in Sales & Marketing, Software & Technology, The Web and Print on April 19, 2013

You want your content to be read, understood and taken seriously, right? Well, what better way to inform and engage...

newsprint
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Weighing the ROI Risks of Web-to-Print

Posted in Featured, The Web and Print on February 27, 2013

There’s something oxymoronic about the web and print together. On one hand, the printing industry embodies all that is tangible...

Email Marketing for Printers: How to Get Your Emails Noticed
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Email Marketing for Printers: How to Get Your Emails Noticed

Posted in Sales & Marketing, Software & Technology, The Web and Print on February 10, 2013

The most important part about email marketing for printers isn’t just getting people to want to open your emails. First,...

type fast
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6 Ways to Create a Responsive Content Marketing Strategy

Posted in Social Media, The Web and Print on January 01, 2013

It’s easy to get caught up with posting as much content as possible. But when you’re moving that fast, there...

book
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9 Ways to Boost Your Website’s Effectiveness

Posted in The Web and Print on December 31, 2012

You shouldn’t judge a book by its cover. But unfortunately, many people judge a company by its website. That’s why...

boxing
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7 Ways to Knock Down Competitors with a Responsive Website

Posted in The Web and Print on December 30, 2012

Your printing company has a website. But these days simply having a website isn’t enough. You’ve got to be on...

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Determining Why Your Website Exists

Posted in The Web and Print on December 05, 2012

Different companies utilize their websites in different ways. In a recent optimization survey, the MarketingSherpa website found that 59% of...

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5 Digital Printing Myths

Posted in The Web and Print on October 10, 2012

Many people talk about the things that digital printing cannot do and form limitations that aren’t relevant. The bulk of...

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