Helping Printers Evolve
Best Bets for PODi AppForum 2012
Posted by Hub Staff on January 30, 2012 under Updates
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In This Issue:
- Feature: Best Bets for PODi AppForum 2012
- 10 Tips on Finding That X Factor for Your Landing Page
- Top 3 Brands on Google+—and How They Did It
- QR Codes and Social Media for Interaction, Not Shopping
- Chin Up—Selling Print Used to be Harder
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If you’re attending AppForum 2012 in Las Vegas this week, there’s a good chance you’re going session crazy—trying to figure out which will benefit you and your business the most. Let this list help guide you to get a perfect blend of sessions that are sure to propel your business.
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10 Tips on Finding That X Factor for Your Landing Page
Try to think of the longest article you last read all the way through. What made you want to keep reading? It probably wasn’t that you had extra time on your hands.
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Top 3 Brands on Google+—and How They Did It
Has your printing company added a Google+ page to its social media strategy? We suggest you do. After claiming your place on the newest (and crazy popular) social media site, find a way to use it for generating leads and driving traffic to your printing company’s website.
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QR Codes and Social Media for Interaction, Not Shopping
If you just skim the study linked below on QR codes and consumers’ buying behavior, your heart may sink. Some marketing experts and printing pros attest that shoppers don’t use QR codes or social media when they spend money. But don’t freak!
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Chin Up—Selling Print Used to be Harder
Selling print, some sales veterans contend, was a whole lot easier years ago. Nowadays contending with digital media and online advertising makes young pups feel like they’re waging a losing battle.
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