5 Ways to Ensure that Every Direct Mail Piece is Read
If numbers mean anything to you, you’ll know that your printing company needs to keep pushing marketing with direct mail—80% of direct mail pieces are read, and your customers can’t argue with that. The secret to making sure that every direct mail piece your printing company produces is in that 80% is creating the right message.
Marketing gurus suggest that there are five ways to increase the success of your direct mail pieces. Check out the following article to find out if your direct mail pieces make use of all five.
Using Direct Mail in Your Cross Media Marketing Campaign [Dispatch 5.0]