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![Selling Your Elevator Pitch in Just 118 Seconds [VIDEO]](http://www.printinghub.org/files/2012/05/1207893363-228x66.jpg "Selling Your Elevator Pitch in Just 118 Seconds [VIDEO]")
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Social Media
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It Only Took Facebook 8 Years to Turn Your Printing Company On Its Head -
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3 Ways to Find Out if Social, Local Mobile Is Right For Your Printing Company -
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5 Ways to Use Instagram with Your Printing Company’s Marketing -
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Will Facebook Stand the Test of Time? -
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Brew Marketing Magic: 2 Coffee Brands Compete for Caffeine Lovers -
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You’re Not Behind the Social Media Curve If You Don’t Have a Pinterest Account—Yet -
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Facebook Timeline is Increasing Consumer Engagement -
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6 Ways to Predict Digital Behavior -
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Ah, the Sweet Smell of a Fan Following: 7 Ideas for Your Printing Company’s Blog -
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How Blogs Benefit from Podcasts—Mix it Up Like Ms. Frizzle
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Direct Mail
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Brew Marketing Magic: 2 Coffee Brands Compete for Caffeine Lovers -
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3 Ways Tech Invites Immediate Responses to Your Direct Mail Pieces -
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Packed House—Why Minor League Baseball Teams Rely on Direct Mail -
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How to Ensure Your Email Marketing Campaign Isn’t Marked as Spam -
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Why Direct Mail’s Like Running a Long, Hot Marathon… And Placing 1st -
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Why Dentists Have (Blindingly White) Smiles About Direct Mail Marketing -
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High-Powered Lists are Keeping Direct Mail Alive -
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How Ikea Persuaded Customers to Keep Their Direct Mail Catalogue All Year Long -
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How to Build Your Direct Mail Business by Integrating Tech [INFOGRAPHIC] -
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5 Ways to Make Email Marketing Even Simpler
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Variable Data
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The Ins and Outs of Variable Data Printing -
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How to Understand the Uses of Variable Data in the Printing Industry -
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Variable Data and Other Printing Terms: Everything You Need to Know -
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How You and Every Joe Schmo Can Understand Variable Data Printing -
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Variable Data Printing Features Clients Don’t Care About -
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Need Attention? Let Variable Data and QR Codes Get You Noticed -
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Nom Nom Nom—Making VDP and Direct Mail Data Consumable -
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Unleashing the Value of Variable Data Printing -
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How to Use VDP to Craft Marketing Your Audience Can’t Ignore -
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4 Questions to Ask When Marketing with Variable Data Printing
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QR Codes
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Mobile Marketing & QR Codes—Looks Aren’t Everything -
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Wear Your (QR Code) Heart on Your Sleeve -
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QR Codes Having a Moment with Ford Motor Company -
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Disappearing Act—How a Midday QR Code Generated Buzz & Sales -
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5 Trippy Uses for QR Codes -
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Top 10 Most Creative & Enticing QR Code Campaigns of 2012 (So Far) -
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QR Codes Aren’t as “Quick” as You Might Think -
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QR Codes Are Being Used by a Younger Generation -
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Catching Big Fish with QR Codes -
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Add QR Codes to Share Physical Content in a Digital World
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Video
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Top Highlights from Printing Hub 2012 -
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The Biggest Mistake Printing Companies Make with Social Media [VIDEO] -
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A Visual Marketing Guide to Pinterest [VIDEO] -
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From Your Peers—Why Printing Hub 2012 Kicked Their Butt -
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Behind the Scenes with a Screen Printing Business Doing it Right [VIDEO] -
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Take Risks—No One’s Going to Die -
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Curious Challenge, Rich Reward—What Riding a Bike Can Do For Your Community -
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The Real Deal on Price and How to Prepare for a Sales Meeting [VIDEO] -
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What to Do if a Competitor Uses the Same Keywords [VIDEO] -
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Finding Your Social Media Manager [VIDEO]
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Becoming a Marketing Services Provider
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No More Waistline Woes—Becoming an MSP is the Key to Business Expansion -
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How to Write a Slogan That Sticks and Sells -
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Don’t Sweat the Small Stuff—How MSPs Should Approach Consumer Data -
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Understanding Your Clients Better Than Your Competitors -
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How 9th Grade English Will Help You Become an MSP -
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Take Risks—No One’s Going to Die -
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Apply Ointment Where It Hurts: Heal Up by Becoming a Marketing Services Provider -
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9 Brilliant Branding Strategies on Pinterest for Marketing Services Providers -
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6 Game-Changing Keys to Branding Your Printing Company -
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En Garde! 5 Warning Signs that You’re Losing
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Sales & Marketing
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Remarkable Print Sales—How Being a Bit of an Oddball Improves Your Odds -
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5 Ways to Use Instagram with Your Printing Company’s Marketing -
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How to Provide Killer Customer Service Without Killing Productivity -
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Comparing Website Content—Disney, Johnson & Johnson Square-Off -
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How to Make a Profit While Catching Zzzs -
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Hey! Hey, You! Personalized Email Marketing that Commands Attention -
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Scripting Your Sales Call Since They’ll Forget It Anyway -
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Top 12 Beliefs That’ll Get You in Trouble with Marketing -
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How to Better Engage Your Brand in Online Forums -
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6 Baby Steps to a Grown-Up Mobile Marketing Strategy
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Software & Technology
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More Advances in 3D Printing -
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6 Ways to Predict Digital Behavior -
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Magazine Publishers Embrace Greener Print Technology -
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6 Baby Steps to a Grown-Up Mobile Marketing Strategy -
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3 Ways Tech Invites Immediate Responses to Your Direct Mail Pieces -
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Turn Objects into 3D Models Using New iPad App -
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Someone Who Speaks a Different Language—Finding the Right Developer for Your Website -
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Why American Shoppers Aren’t Ready for the Mobile Payment Movement -
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3D Printing Technology That Even Digital Marketers are Excited About -
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5 Security Risks Pinterest Can Bring to Your Printing Company
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Screen Printing
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The Skinny on Full Color Screen Printing -
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Behind the Scenes with a Screen Printing Business Doing it Right [VIDEO] -
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First Hand Experience of Starting a Screen Printing Business -
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Getting Blog Post Comments—You Just Need One Fish to Bite -
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What Customers Look for in a Screen Printer -
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How to Become Familiar with the Uses of Screen Printing -
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Don’t Take Screen Printing Lightly—It Can Get Nasty -
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Screen Printing Tips: What You Can Print On -
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How to Differentiate from Screen Printing -
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Do What You Love and You’ll Find Your Niche [VIDEO]
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feed The Digital Nirvana
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→QR Code: It’s Just an 800 Number
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→Technology, Services Continue to Empower Small and Medium Businesses
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→Warm Leads Matter, Too!
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→In-Plants Need Business Process Improvement Too!, Part II
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→QR Codes Fail Because They’re Ugly: Seriously?
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→New Technology Aims at Local, Ready-to-Buy Customers
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→Content is King in Inbound Marketing
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→ECO Print Awards: Dissing Digital?
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→QR Codes or SnapTags? What Do You Think?
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→QR Codes: The All-Purpose Solution (Alternately: Sometimes It’s Just Funny)
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Printing Hub 2012
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Top Highlights from Printing Hub 2012 -
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Selling Your Elevator Pitch in Just 118 Seconds [VIDEO] -
→
The Biggest Mistake Printing Companies Make with Social Media [VIDEO] -
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From Your Peers—Why Printing Hub 2012 Kicked Their Butt -
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Take Risks—No One’s Going to Die -
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Curious Challenge, Rich Reward—What Riding a Bike Can Do For Your Community -
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Get Belligerent So You’re Not Eaten Alive—5 Tips from Jeffrey Hayzlett -
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Why Your Printing Company Needs a Recovery Manifesto -
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Photos from Printing Hub 2012 -
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Acquisition Simplified: Three Printers Break Down Deals and Mergers
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Human Resources
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Taking Care of New Talent—3 Tips for Training Recent Hires -
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6 Ways to Cultivate Stronger Strategic Thinking Skills -
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9 HR Tips for Filling that Open Role with Your First Choice Candidate -
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Run Smooth, Move Quick—How to Run the Most Efficient Meeting Ever -
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Regarding the Most Merciless Time-Sucker: A New Approach to Your Inbox -
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Stress Management for the Perpetually Crabby Printer -
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5 Tools to Sort Through for Streamlining Operations -
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Why You Should’ve Hired That Guy with the Mohawk -
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7 Tips for Keeping Your Employees Content—And Why You Should Care -
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How Bummed Recent Hires Bring Your Whole Printing Company Down
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Wide Format
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Wide Format Printing Technology Your Company Needs Desperately -
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Custom Printing—Focus on Details for Marketing Campaign Inspiration -
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Wide Format Printing Gets Artistic -
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Issues to Avoid with Wide Format Printing: Ghost Busting -
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Wide Format Printing – Sex Sells -
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Expanding into Marketing Services for Printing Companies May be Solution for Success [VIDEO] -
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Wide Format Trends at Graph Expo 2011 [VIDEO] -
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Using Wide Formatting to Screen Print -
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Avoid the Perils of Large Format Printing -
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Tackle Large Format Printing
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Mailing & Fulfillment
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Top 3 Mistakes to Avoid with Your Mailing & Fulfillment Service -
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Bring in Backup for Your Mailing and Fulfillment -
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How the New USPS Agreement Will Simplify Your Direct Mail Business -
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USPS Changes to Affect Your Mailing and Fulfillment Business (But You Knew That) -
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Postage Cost Increases = An Opportunity for Innovation -
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How to Sell Your Mailing and Fulfillment Services to More People -
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Can’t Touch This—Why Direct Mail Always Beats Digital Marketing -
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What the USPS Troubles Mean for Mailing and Fulfillment -
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What Direct Mail Fulfillment Needs for Success -
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Have a Little Fun with Shaped and Personalized Direct Mail
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feed The Web and Print
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→Speaking @ Print Solutions Conference & Expo (PSDA)
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→Web2Print – The Book: Available @ drupa (thanks to HP)
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→Web-to-Print and Web Analytics
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→Solution Selling Means Not Always Selling Your Product/Service
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→Stop Building, Start Assembling Puzzles
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→Feature Fatigue
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→Bullets or Canon Balls (ala Jim Collins)
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→The Customer Doesn’t Want To Change
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→What Are You Good At?
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→Strategy vs. Tactics
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